a little context
A founder introduction with a person inside it.
The about-page story opens in the founder’s voice, with her own experience as the starting point. That makes the brand introduction feel like a conversation with the person behind it.
Alternate drafts are kept together so you can see different ways into the same story. They are versions of one brief, rather than separate projects.
My writing scope
- Founder-story draft
- Alternative about-page drafts
Excerpts are kept as written. Full drafts, alternate lines, and editorial notes are in the original files.
read it for yourself
A few lines from the work
Hi, I’m Isha, Founder & CEO (or, as I like to call it, Chief Everything Officer) of Repeat Gud.
the original files
Read the full drafts.
- 2nd REPEAT GUD - OUR STORY.pdf ↗ (opens in a new tab)
- About Us Drafts - Repeat Gud.pdf ↗ (opens in a new tab)
Working drafts shared as writing samples; publication and performance are not implied.
